Paywall masterclass

We’re pleased to present the third workshop in our series of WTF is SEO? masterclass calls! 

Join an all-star news SEO lineup for a masterclass on paywall SEO for publishers. Jessie Willms and Shelby Blackey (WTF is SEO?), Barry Adams (Polemic Digital), and Harry Clarkson-Bennett (Leadership in SEO Substack) will lead attendees through 2 hours of paywall tactics and strategies. 

In this session, attendees will:

• Learn the fundamentals for the technical side of implementing and optimizing a paywall;
• Understand how to build a successful commercial strategy for monetizing your site; 
• Know how to structure, surface and optimize paywalled content to continue to reach search (and other off-platform) audiences.

Attendees also receive lifetime access to the masterclass slides, a tip sheet, a recording of the call along with a transcript, and a private Slack channel with the experts and other students.

Sign up now! Email seoforjournalism@gmail.com with questions.